Comments on: Times they are a-changin’ http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/ Tue, 16 Feb 2010 16:56:19 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Wildfire PR – Business and Consumer Technology Public Relations : Blog Archive : This week in media http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-8134 Wildfire PR – Business and Consumer Technology Public Relations : Blog Archive : This week in media Thu, 19 Nov 2009 17:11:20 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-8134 [...] If you didn’t catch our interview last month with Bryan, you can find it here [...] [...] If you didn’t catch our interview last month with Bryan, you can find it here [...]

]]> By: Wildfire PR – Business and Consumer Technology Public Relations : Blog Archive : More tough times and tough decisions for the media http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-6910 Wildfire PR – Business and Consumer Technology Public Relations : Blog Archive : More tough times and tough decisions for the media Wed, 23 Sep 2009 16:28:04 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-6910 [...] interview last week with Computing editor Bryan Glick highlighted the significant changes journalists have seen in the last 10 [...] [...] interview last week with Computing editor Bryan Glick highlighted the significant changes journalists have seen in the last 10 [...]

]]> By: Wildfire PR: Computing editor Bryan Glick on the changing face of journalism | DAILYMAIL http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-6668 Wildfire PR: Computing editor Bryan Glick on the changing face of journalism | DAILYMAIL Fri, 18 Sep 2009 08:46:38 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-6668 [...] Full interview at this link… [...] [...] Full interview at this link… [...]

]]> By: Wildfire PR: Computing editor Bryan Glick on the changing face of journalism | Journalism.co.uk Editors' Blog http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-6647 Wildfire PR: Computing editor Bryan Glick on the changing face of journalism | Journalism.co.uk Editors' Blog Thu, 17 Sep 2009 15:30:24 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-6647 [...] Full interview at this link… [...] [...] Full interview at this link… [...]

]]> By: Danny Whatmough http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-6620 Danny Whatmough Wed, 16 Sep 2009 17:07:04 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-6620 Thanks for your comments Pamela and for stopping by. We've certainly looked at Press Release Grader in the past here at Wildfire. Thanks for your comments Pamela and for stopping by. We’ve certainly looked at Press Release Grader in the past here at Wildfire.

]]> By: Pamela Seiple http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-6618 Pamela Seiple Wed, 16 Sep 2009 16:10:51 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-6618 Bryan makes a great point about how journalists are no longer the gatekeepers. Marketers and PR professionals must now not only write for journalists, but also the average consumer who has access to the same information journalists do on the Web. Regarding press releases, PR pros must now consider making them more Web- and social media-friendly. One great, free online tool offered by Internet marketing company, HubSpot, is Press Release Grader (http://pressrelease.grader.com). It evaluates the marketing effectiveness of a release and offers suggestions on how to improve it from an Internet marketing/SEO perspective. I encourage you to check it out! Pamela (PR Manager, HubSpot) Bryan makes a great point about how journalists are no longer the gatekeepers. Marketers and PR professionals must now not only write for journalists, but also the average consumer who has access to the same information journalists do on the Web.

Regarding press releases, PR pros must now consider making them more Web- and social media-friendly. One great, free online tool offered by Internet marketing company, HubSpot, is Press Release Grader (http://pressrelease.grader.com). It evaluates the marketing effectiveness of a release and offers suggestions on how to improve it from an Internet marketing/SEO perspective. I encourage you to check it out!

Pamela
(PR Manager, HubSpot)

]]> By: Tweets that mention Wildfire PR – Business and Consumer Technology Public Relations : Blog Archive : Times they are a-changin’ -- Topsy.com http://blog.wildfirepr.co.uk/2009/09/times-they-are-a-changin%e2%80%99/comment-page-1/#comment-6611 Tweets that mention Wildfire PR – Business and Consumer Technology Public Relations : Blog Archive : Times they are a-changin’ -- Topsy.com Wed, 16 Sep 2009 11:50:12 +0000 http://blog.wildfirepr.co.uk/?p=315#comment-6611 [...] This post was mentioned on Twitter by daniel fath and Daniel Howe. Daniel Howe said: RT @DannyWhatmough: Interesting interview with @bryanglick about the changing face of journalism (and PR) http://bit.ly/7QQoN [...] [...] This post was mentioned on Twitter by daniel fath and Daniel Howe. Daniel Howe said: RT @DannyWhatmough: Interesting interview with @bryanglick about the changing face of journalism (and PR) http://bit.ly/7QQoN [...]

]]>